Get started
IMPACT 2025
Resources/Blog/

Physics and AI hybrid delivers working AI for industry

Physics and AI hybrid delivers working AI for industry

  • Generative AI
  • Data Contextualization

Published at: 3/3/2021, 2:05:00 PM

Team Cognite

Cognite

Forget hybrid cloud, hybrid analytics is the new black.

Until recently, purely data-driven artificial intelligence (AI) — machine learning most notably — has been looked upon as the most attractive technology for enabling new data across industries, including digital twins deployed by heavy asset industries such as Oil and Gas. More established, though much less hyped, physics-based modeling has rarely enjoyed the spotlight in recent years.

Read also: Stop searching for subsurface data. Start discovering it

Because of AI’s inherent ‘black box’ nature, however, pure AI-based approaches are failing to gain full acceptance with field operations whose culture is rooted in engineering sciences with zero risk tolerance for critical systems. In addition, mounting empirical evidence from hundreds of proof-of-concepts involving promising AI startups by Oil and Gas industry leaders is debunking the omnipotence of AI to solve production optimization and predictive maintenance use cases as boldly as claimed.

Read also: Reaching a Critical MaaS

This more informed reality of AI in industry is driving the future of hybrid machine learning, a blend of physics and AI analytics that combines the ‘glass box’ interpretability and robust mathematical foundation of physics-based modeling with the scalability and pattern recognition capabilities of AI.

Both physics-based models and machine learning (the most common form of AI applications) can be used to make future predictions — so which one to use for what, and when is a hybrid the best solution?

For systems in the first category, a physics-based model is not possible as we are not able to formulate a robust mathematical model to describe the system. Machine learning, however, does not suffer from the same limitation. In fact, the flip side of AI’s ‘black box’ nature turns it into an advantage here, making it possible to use machine learning also in such scenarios; assuming enough contextualized training data is available. With this condition met, a machine learning model should be able to learn any underlying pattern between the system and its outcomes, and ultimately also make predictions.

Two caveats remain, however. First being the questionable confidence level in resulting predictions (i.e., the precision and recall challenge), possibly rendering an otherwise functioning AI approach unfit for many critical manufacturing processes. Second caveat is the oftentimes absent teaching sample of true failures in critical systems, as traditional scheduled equipment maintenance is designed to prevent such costly failures above all else.

For systems in the second category, a physics-based model can offer a good solution. Physics-based modeling is tried, tested, and validated for even the most critical of simulations — such as space flight orbits — but it too has limitations. The most notable limitation is the computational cost of persisting physics-based models in runtime environments with live data, especially across computationally heavy IoT use cases. It is here where hybrid analytics machine learning is offering an attractive solution.

Describing the system in detail using a physics-based model produces physically accurate, rich and fully interpretable synthetic data, such as virtual sensor data and equipment breakpoint data. This data is then used to train a machine learning model for subsequent live operational data analysis in predictive maintenance and production optimization use cases, leveraging the fact that once a machine learning model is trained, using it to make predictions on new data, even large with high velocity, is very efficient.

Second, to give the production algorithm its cognitive edge, such hybrid machine learning models are subject matter expert supervised to truly understand (hence the term ‘cognitive’) the physical boundary conditions of the systems. This greatly enhances the algorithm’s ability to produce meaningful outcomes.

The result is a high confidence tailored hybrid model combining strong domain knowledge (physics) with machine learning for cost efficiency and scalability. Especially in the proliferating space of digital twins, hybrid analytics is showing great potential.

Explore the potential of hybrid AI in oil and gas and other process industries, and learn how combining physics with machine learning delivers working AI for industry:

  • Blog - Generative AI

    Cognite Atlas AI Hackathon: 24 Hours of Rapid Innovation

  • Blog - Data Contextualization

    Reliability Redefined: Using Proactive Maintenance and Digital Workflows for Peak Performance

  • Blog - Data Contextualization

    Key Takeaways from Hannover Messe: AI + Knowledge Graphs and the Push for Interoperability

Want to learn more about our product?

Sign up for our monthly newsletter

Sign up today to receive new content, news, product updates and more, delivered directly to your inbox

Sign up for Cognite Newsletter

Your monthly Cognite news, product updates, and expert content

Product

Unique Value

Why Cognite

Strong Industrial Heritage

FAQ

Benefits

Digital Transformation Leaders

Executives

Operations Teams

IT Teams

Offering

Cognite Data Fusion®

Cognite Atlas AI™

Cognite Success Tracks

Get Started: Data Fusion Quick Start

Industrial Tools

Industrial Canvas

Field Operations

Maintenance

Robotics

Explore

Cognite Demos

Cognite Product Tour

Solutions

Industries

Upstream Energy

Downstream Energy

Continuous Process Manufacturing

Power Generation

Power Grid

Renewables

Solution areas

Advanced Troubleshooting

Field Operations

Data-Driven Turnaround Planning

Partner Ecosystem

Partners

Cognite Embedded

Customers

Success Stories

Value Review

Resources

Resources

All Resources

Webinars

LLM/SLM Benchmark Report

The Definitive Guide to...

... Industrial Agents

... Generative AI for Industry

... Industrial DataOps

Other

Company

About us

Newsroom

Careers

Leadership

Security

Ethics

Sustainability

Policies

Code of Conduct

Customer & Partner Privacy

General Privacy

Human Rights Policy

Vulnerability disclosure policy

Recruitment Privacy Notice

Report a Concern

Privacy PolicyTerms of Service

2016-2025 © Cognite AS. All Rights Reserved